Moonpig rebrand… how less can be MORE

Yup I’m still harping on about branding… I’ll stop soon I promise. For my second installment of recent rebrands that I think really work I bring you… (drumroll please) moonpig Who amongst you hasn’t made a speedy last minute birthday card on this glorious site… The pioneers of online personalised greeting cards back when they […]

Is it time to rebrand? Airbnb rebrand case study

Following on from my post a few weeks ago about how ‘brand’ design is way more than making a logo out of some pretty squiggles (read it here y’all), I’ve been slightly obsessing with looking at famous re-brands, the thinking behind them and the reaction they cause… Soooooo for my own amusement (and hopefully your […]